Episode 014 – Setting Honest Business Expectations with Nate Grahek

Nate Grahek Venture Shorts Podcast with Molly Marie

Photographer, educator, tech maven, and entrepreneur, Nate is passionate about helping others do more of what they love. After seeing his own portrait clients reaction to the custom mobile apps he was building for them, Nate founded StickyAlbums.com in 2012 to let all photographers easily create custom branded mobile apps for each of their clients, grow their word-of-mouth referrals, and their business. Last year’s launch of StickyAPPS strengthens his commitment to helping all photographers build stronger businesses.

“Thinking you can have it all sets you up for failure.”
– Nate Grahek
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3 Key Points from This Episode:

  1. Build an audience before you build a product. Create a blog, create a free giveaway, guest post on other sites, etc. to build an email list. That way you can pre-sell to this audience. Start by being generous and offering help before you start selling.
  2. Think about how you can create a recurring revenue model. That way, you can have reliable monthly income.
  3. Set the right expectations as an entrepreneur. You can’t have it all, but that’s okay! Don’t set yourself up for failure by being unrealistic with yourself and your family about how much you’ll be working.

Resources Mentioned & How to Connect:

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