Matt Millers early career was as an Air Force pilot and advertising executive. In 2007 he started his franchise company, School Spirit Vending, which has raised over $4 million for education since inception. SSV provides a proven and profitable business system for professionals looking to develop secondary income streams.
– Matt Miller
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3 Key Points from This Episode:
- Online advertising is a great way to target your ideal audience. However, when you’re first getting started, face-to-face marketing can be some of the most powerful marketing you do.
- When it comes to getting exposure, you’ll get the most by maximizing the different kind of platforms out there. Email marketing, Facebook advertising, face-to-face interactions, and even sending paper and ink newsletters or post cards are all different methods you can use of increasing that exposure.
- You’re never going to be ready to launch a product (or course, or business, etc.). You will never have all your ducks in a row, the lights will never all be green, and you’re going to fail a bunch. But the important part is that you will fail, and that you will learn from that. That failure will help you build a stronger business moving forward.